Backcountry Beauties (“we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, participate in our community, or use our services.
1. What We Collect
We collect the following types of information when you interact with our website or participate in our community:
- Contact Information – Name, email address, phone number
- Event Details – Trip signups, gear preferences, emergency contacts
- Purchase Information – Billing and shipping info for products or memberships
- User Activity – Pages visited, form submissions, and other actions on our site
- Voluntary Submissions – Feedback, survey responses, testimonials
We do not collect sensitive personal data such as Social Security numbers or credit card info directly (all payments are handled by secure third-party processors like Stripe or PayPal).
2. How We Use Your Information
We use your information to:
- Communicate with you about events, updates, and resources
- Send newsletters and educational content
- Provide and improve our services
- Fulfill purchases and registrations
- Customize your experience with us
- Monitor engagement and improve our website
You can opt out of marketing emails at any time by clicking the “unsubscribe” link in our messages.
3. How We Protect Your Information
We take reasonable precautions to protect your personal data from unauthorized access, use, or disclosure. Our site uses secure encryption (SSL), and we limit access to your data to authorized team members only.
4. Sharing of Information
We never sell your personal information.
We may share limited, non-identifiable information with trusted third-party services we use to operate our business—such as email platforms, payment processors, or analytics tools. These services are required to protect your data and use it only to serve you.
We may also share community-wide, aggregated demographic data (like age ranges, location clusters, activity preferences) with brand partners or sponsors to help them better understand the interests and diversity of our community.
This data is never linked to any individual and cannot be used to identify you personally.
5. Your Rights
You may request access, updates, or deletion of your personal data at any time by contacting us through the Contact Form on our website.
6. Children’s Privacy
Our services are not intended for children under 18. We do not knowingly collect personal information from children.
7. Changes to This Policy
We may update this Privacy Policy from time to time. Any significant changes will be noted on our website with the updated date.
8. Contact Us
If you have any questions or concerns about this policy or your data, please reach out via the contact form.